Hindi 
English 
Indiaโs fascination with gold continues to shine, and daily fluctuations in bullion prices matter not just for investors but also for households preparing for weddings, festivals, and long-term savings. Hereโs a quick look at the latest gold rates across India today.
Latest Gold Rates (per gram, INR)
- 24-Carat Gold (Pure Gold, 99.9%) โ โน10,076
- 22-Carat Gold (91.6% purity) โ โน9,231
- 18-Carat Gold (75% purity) โ โน7,553
(Rates may vary by city and jeweller)
Gold Market Update
- MCX Futures: On August 21, gold futures fell to โน99,000 per 10g, down by โน304 in a single day.
- Weekly Movement: Prices have corrected by around โน1,200 in the last week, reflecting global cues and profit booking.
- Sentiment: Analysts expect a cautious market, with minor downside potential before the festive demand kicks in.
What Buyers Should Know
- Check City-wise Rates โ Prices are slightly higher in Chennai and Delhi compared to Mumbai and Kolkata.
- Purity Matters โ 24K is best for investment, while 22K remains the preferred choice for jewellery.
- Festive Demand Factor โ With Raksha Bandhan and Ganesh Chaturthi approaching, jewellers anticipate a pick-up in sales despite the price correction.
- Watch Global Trends โ U.S. dollar strength and global inflation data continue to influence gold rates in India.
Practical Tips Before Buying
| Tip | Why It Matters |
| Compare prices | Rates vary daily and by city; check live updates before purchasing. |
| Look for hallmarking | BIS-hallmarked jewellery ensures purity and resale value. |
| Track MCX vs. Retail | MCX shows futures; retail adds GST and making charges. |
| Time festive buys | Prices often dip briefly before festivalsโideal for bulk purchases. |
