The Cooking Channels on YouTube don’t just share recipes. These people turn food into stories and connect with audiences across languages and make cooking feel less like a chore and more like an experience to enjoy. And for many of them, YouTube isn’t just passion anymore , it’s a serious income stream. Let’s take a look at the highest-paid food influencers in India and what they earn from YouTube and read India’s Leading Vegan YouTubers Earning Big from Plant-Based Life.
Ranveer Brar
Ranveer Brar is already a household name, but his YouTube channel has given fans a more personal side of him. He blends tradition with modern flavours and drops little cooking hacks which take viewers along on his food journeys. His online work adds up to an impressive income , somewhere between ₹1.5 and ₹2 crore a year.
Sanjeev Kapoorl
If there’s one name every Indian kitchen knows, it’s Sanjeev Kapoor. He moved from television screens to YouTube with ease, uploading everything from regional curries to continental recipes. Millions still tune in, and the platform rewards him well: an estimated ₹2–3 crore annually from ads and brand tie-ups.
The Others Who Made It Big
Kabita’s Kitchen – Simple, homely recipes, relatable to every household; earns about ₹40–50 lakh a year.
CookingShooking – Playful, fun recipes with lots of energy; pulls in ₹1–1.5 crore annually.
Hebbar’s Kitchen – Quick fixes and short-format recipes that busy millennials love; ₹1–2 crore a year.
Village Cooking Channel – Rustic, traditional cooking shot in an authentic village setting; making ₹2–3 crore annually.
Nisha Madhulika – Vegetarian recipes, clear instructions, and lots of warmth; earns ₹1.5–2 crore annually.
Food Fatafat – A haven for street food fans; ₹50–70 lakh annually.
How They Really Earn
Ad revenue is just the beginning. Once you have millions of subscribers, the doors to brand sponsorships, kitchenware endorsements, affiliate links, merchandise, and even live cooking events all open up. Some of these creators now earn as much from collaborations and offline workshops as they do from YouTube itself.
And the numbers, anywhere between ₹40 lakh and ₹3 crore a year, tell us one thing clearly: in today’s digital India, even a humble kitchen can become a global stage.
